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SIMPLE WEB DESIGN SOLUTIONS
MOST SIMPLE WEB DESIGN PROJECTS ARE COMPLETE WITHIN A WEEK
Website design
PLATFORMS: WIX, SQUARESPACE, SHOPIFY
KosterDesign will:
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Create a unique website design for your business, event, or organization
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Fill your new website with your own or royalty-free images and videos
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Design icons, buttons, and other unique elements
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Optimize your new website for mobile and devices
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Help purchase or transfer your domain
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Register your website on Google and optimize it for search engines (SEO)
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Help obtain business email and/or toll-free phone number
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Publish and maintain your new website
FUNCTIONALITIES
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Informational website
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Online event registration
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Online service booking
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Online calendar, sync with your Google calendar
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Payments
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Forms, polls
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Chat
E-COMMERCE
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Online store: all products, categories, collections, specials, product page
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Check-out
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Cart, abandoned cart recovery
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Itemization, stock, product images
UX/UI
MOST UX/UI PROJECTS ARE COMPLETE IN A FEW WEEKS!
User experience
1. USER RESEARCH
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We will identify the possible users of the product, and evaluate focus groups
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We perform series of user surveys, collecting a list of ideas for the project, dividing them into categories for immediate or later implementation
2. ANALYSIS
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Create reliable and realistic representations of the key audience segments for reference
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Simulate user stories
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Create user personas to represent the different user types and interaction flows
3. SCENARIO
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Define the goals for user, based on product requirements
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Create a scenario map for each user story
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Create user flow based on the scenario maps
4. UX DESIGN AND PROTOTYPE
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User testing sessions are performed to ensure the easiness and clarity of the flow
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Test feedback is evaluated and its results are implemented to create a next phase prototype
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These steps are repeated as necessary
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Wireframes are connected according to the user flows, and the UX prototype is created and tested
5. UI DESIGN AND DEVELOPMENT
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Full support and collaboration with the developers team to assure quality and timeline of the project
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All new production materials, assets, and style guides are created and forwarded to the developers
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We will oversee the development and deployment of your product, project-manage the process, and make sure everything is done to the specs and within the project budget
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Create support documents and images, upload and registration of your product on AppStore and/or GooglePlay
Branding
GRAPHIC DESIGN, BRANDING, VISUAL IDENTITY
MOST GRAPHIC DESIGN PROJECTS ARE COMPLETE IN A COUPLE OF DAYS
BRANDING
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Logotype and Corresponding Typography
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Color Scheme, Major and Accent Colors
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Consistency and Guidelines
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Brand Personalization
PRINT PREP AND PRODUCTION
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Large documents, Books & Magazines
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User manuals, Registration forms & more
STATIONARY
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Office Supplies, Letterheads, Writing Equipment
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Business cards
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Branding throughout the company
PACKAGING: ENGINEERING, DESIGN, PRODUCTION
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Boxes, Cartons, Bottles, Bags, Pouches, Gift boxes,
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Labels, Tags, Wraps
MARKETING MATERIALS
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Printed Ads, Brochures, Catalogs
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Flyers, Door Hangers, Postcards, Banners, Posters
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Apparel, Accessories, Gifts
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Promotional Merchandise
BUSINESS VISUALS
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Building and Window Signs
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Billboards
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Vehicle wraps
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Vinyl banners, Flags, Pop-ups
FULL SCALE CUSTOM WEB DESIGN AND DEVELOPMENT
MOST CUSTOM WEB DESIGN PROJECTS ARE COMPLETE IN TWO OR THREE WEEKS!
Web Design & Development
1. PREPARING AND PLANNING
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Getting all necessary information from you
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Content, ideas, requirements, priorities
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Deciding on number of pages and subpages, navigation, apps and widgets, special features, development solutions, content and media
2. RESEARCH AND SKETCHING
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Analyzing competition, industry trends, available features
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Finding and filtering stock images and/or videos to support the content
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Raw sketching to show the website structure and layout, emphasizing on focus points and important user actions
3. WIRE-FRAMING AND UX
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How things work is decided and finalized
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All elements of the website get their assigned spaces, and complete user flow is mapped
Information hierarchy is established and locked
4. VISUAL DESIGN AND STYLE GUIDES
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Brand and visual identity created
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Graphic styles are added to the wireframes
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Production graphic assets are prepared
5. PROTOTYPE
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A functioning prototype is built, with all design elements and working links
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Final style tuning and testing
6. DEVELOPMENT AND PRODUCTION
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We develop your website, or refer a trusted team of developers to you
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We will oversee the production of your awesome new website, project-manage the process, and make sure everything is done to the specs and within the project budget
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We also offer full support, maintenance, and future timely updates.
WEBSITE REDESIGN SOLUTIONS
MOST REDESIGN PROJECTS ARE COMPLETE IN A COUPLE OF WEEKS!
Website redesign
1. REVIEW THE EXISTING SITE
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Evaluation of the existing website, pinpointing problem areas
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Assessment of the user experience, presented information, missing content
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Creating a list of items to keep, items to change, and items to remove
2. GOALS AND STRATEGY
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Create project timeline and detailed road map
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List important goals to accomplish, tools and resources to use
3. IMPLEMENTATION
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Create new sitemaps, wireframes, mockups for your feedback
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Any necessary adjustments are made to move the process along
4. VISUAL DESIGN AND STYLE GUIDES
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New brand and visual identity is created and finalized
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Graphic styles are added to the wireframes
Production graphic assets are prepared -
New styles are tested and tuned
5. DEVELOPMENT AND PRODUCTION
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Full support and collaboration with the developers team will assure that your newly redesigned website if published error-free and on time
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All new production materials, assets, and style guides are forwarded to the developers
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We will oversee the production of your awesome new website, project-manage the process, and make sure everything is done to the specs and within the project budget
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We also offer full support, maintenance, and future timely updates.
SEO
SEARCH ENGINE OPTIMIZATION (SEO)
THE FIRST PHASES OF MOST SEO PROJECTS ARE COMPLETE IN LESS THAN A WEEK!
1. TARGET MARKET AND BUSINESS ANALYSIS
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Website analysis (meta sets, keywords, visible text and code)
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Competitive analysis (examination of content keywords and engine rankings of competitive websites)
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Initial keyword nomination, development of a prioritized list of targeted search terms
2. KEYWORD RESEARCH AND DEVELOPMENT
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Keyword analysis
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Baseline ranking assessment
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Goals and objectives definition
3. CONTENT OPTIMIZATION AND SUBMISSION
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Creating keyword-based page titles
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Creating meta description tags
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Placing strategic search phrases on pages, Integrating selected keywords into website source code and existing content
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Developing new sitemaps for Google and Bing
4. CONTINUOUS TESTING AND MEASURING
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Maintenance, ongoing addition and modification of keywords and website content
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Search engine rankings and web traffic analysis
Content
CONTENT MARKETING
THE FIRST PHASE OF MOST CONTENT MARKETING PROJECTS ARE COMPLETE IN LESS THAN A WEEK!
1. TARGETING
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Identifying the audience and target market
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Figuring out the tone of voice, what to say and the best way to say it
2. ORGANIZING
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Planning an effective content by creating a sitemap and overall content structure
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Strategically organizing content across website
3. CONNECTING
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Creating a list of keywords surrounding each information group or website category
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Plugging into Google’s Keyword Planning Tool
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Connecting content with search results
4. IMAGES AND ILLUSTRATIONS
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Collecting and editing unique images for the site
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Creating a title and an alt-text for each image
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Balancing image size with image quality
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Optimizing each image for its purpose
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Choosing and formatting images
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Tagging images with alt text for better accessibility and SEO
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